Paris-Roubaix Weekend Ride with Einstein Cycles

Graphic image for the the 2022 Paris-Roubaix Weekend Ride.

NOTE: It snowed on April 16. This post has been changed to reflect the new ride date of April 23.

Celebrate the “Hell of the Up North” with kolo t.c. and Einstein Cycles on April 23 We’re kicking off Paris-Roubaix weekend with a gravel ride that starts and ends from Einstein Cycles at the crack of 8 am.

The Paris-Roubaix sits on one of its latest spring dates in its history due to the French presidential elections. With both the men’s and women’s race on Sunday, April 17, racers a rare two-week gap between the Tour of Flanders and the Queen of the Classics.

It also gives our Northern Michigan roads an extra week to thaw and dry out for a ride on the classic There Will Be Blood route.

The Ride

Join us at 8 am on Saturday, April 23 from Einstein Cycles and Cuppa Joe. We’ll have two groups leaving, with a 34-mile fast-paced group and a FUN pace group taking off just behind. If you’re taking it easy that day, you might also do the Bunker and Back 20-mile option.

You can keep up will everything related to the Paris-Roubaix Weekend Ride with Einstein Cycles on the kolo t.c. Strava Club event page.

Back at the Shop

Grab a coffee from Cuppa Joe (and perhaps one Jason Whittaker has often proclaimed “the greatest blueberry scone on earth”) and catch-up with all your cycling pals. Check out gravel gear and other specials from the guys at the shop and then get on with your day!


What bike should I ride?

A gravel bike or a mountain bike. Road bikes are doable, but it can be hit or miss.

Are we going fast?

Yeah, pretty fast in the fast group. Less fast in the other group. Plan on 1:45 ride time for the fast group and 2-2:15 hours for the fun-group.

Is this a race?

Nope. It’s for fun.

Will Garrett Jenema be there?

God, we hope so.

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