A full-time job and two part-time jobs totally get in the way of writing blog posts for free on the INTERNET, so my sincerest apologies for the slow turnaround on the survey. It’s probably not worth the wait. It’s so unscientific that it’d probably make Scott Pruitt super proud. But still, it’s really cool to get your (as in you all, the cycling community; at least those with Internet access and enough free time to read our blog) take on bike races, brands, cost of race registrations and stuff like that.
Anyway, check out the results of the survey below. SurveyMonkey wanted $37 for us to publish the results, but I was like “EFF THAT” so I took screenshots of the graphs. Super pro. I know.
Editor’s note: $40-$50 is definitely the sweet spot for registration.
Editor’s note: Anyone else surprised at this? I was 3+ hours of driving is a long way to go to ride bikes, but it’s great to see people aren’t scared of a drive in exchange for a good course.
EN: Quality of race course and organization of race are far and away the biggest factors in deciding which races to do. So, promoters, make it incredible and people will be there.
Editor’s note: There were a ton of responses, and most tend to fall in a few categories.
Individual Brand: Specialized, Trek, and Salsa got the most shoutouts.
There’s No Right Answer: We got this a lot. The question was which, in your opinion, so people could have said anything. But a lot seemed to agree that most brands are pretty darn similar – there isn’t one brand that’s far and away better. Take that for what you will.
They Buy What Their Local Shop Sells: This sort of goes along with There’s No Right Answer. Because most bikes (in a similar price range) are pretty much equal, consumers buy from the shop that they feel comfortable with and feel will support them after the sale.
Almost identical answers as above.
Most responses indicated consumers went to their LBS for most purchases. Several responses cited ordering online to save money. Also, some respondents said they try to go to their LBS first, but if they don’t have the right size, color, part, etc. in stock, they’ll then buy it online, rather than waiting for the shop to order it.
This should show just how important social media is for race promoters to get people to their races. Also, word of mouth referrals also plays a big role in who races which events.
Well, there you have it. What do you think? Sound about right to you? Any surprises? Let us know in the comments. Unless you’re going to be a jerk. Then keep what you were going to say to yourself.
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